With a fresh brand strategy in place, Ballantine’s needed a complete reimagining of their digital experience to better communicate their personality and style. The challenge was to create a compelling new website that could sit at the heart of their brand experience, working across 28 countries.
By immersing ourselves in Ballantine’s world - with stakeholder interviews, collaborative workshops, and market research - we learnt what makes them tick and distilled that into a hub for all of their products, events and content. Make ours a double.