How does a wireless carrier revolutionise mobile banking?

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T-Mobile have upended the wireless industry with their Un-Carrier approach and saw an opportunity to create a new business line to break the mould of the banking industry. The mission was simple - how might we launch a digital product that makes banking more approachable.

T-Mobile asked This Place to design The T-Mobile Money product experience and bring it to market. Working closely with their banking platform partner, BankMobile, our goal was to design a product that would build consumer trust in T-Mobile as a financial services provider, whilst also conveying the T-Mobile brand story throughout the app.

Capabilities
  • Business & digital strategy
  • Design & experience strategy
  • Digital product design
Example activities
  • Product, customer & market research
  • Concepting & rapid prototyping
  • User testing & iteration
  • UX & UI design
  • Design QA
A woman's hand holding a phone with T-Mobile Money app visible
The results
100k
App store downloads
4.8
App store ratings
#1
Fasted growing digital bank in the US
About Us and What We Do

We’re part agency, part consultancy, part start up, part partner.


We’re a small global team of carefully curated experts in retail and digital. We care about quality and results for our clients over our own scale. We understand how large organisations work, we’re easy to do business with and we always bring the A team to accelerate results.


We design and build B2C, B2B and B2E websites, apps, ecommerce solutions and tools. We deliver experiences across the customer journey that are easy to discover, drive commercial results and leave customers wanting to come back time and time again.

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The real benefit of T-Mobile Money might be its more contemporary app-based design, an approach that feels a bit more at home in our smartphone-centric world.
Gizmodo
Screenshots of the T-Mobile Money app Home screens with example balances
More work

Have a read of the full T-Mobile Money case study here

Take a peek